According to research from Nielson, 89% of consumers who bought a smartphone in the fourth quarter of 2011 bought an Android or iOS device. Impressed? Just wait, it gets better. Here’s the breakdown of US mobile traffic in January of 2012 according to an article by PCMag:
- 58.8% – Android
- 32.2% – iOS
- 6.7% – Blackberry
- 1.4% – Symbian
- 0.5% - Windows Phone
Catch that? As of January 2012, 91% of all smartphone traffic in the US came from Android and iOS devices.
And with the MobileClik platform introducing Android compatibility, it’s now simpler than ever to build a high-quality app that has the potential to reach, engage, and foster a relationship with 91% of mobile users.